Comparison

Kelu vs Guidde

Guidde captures a workflow with your camera / screen and turns it into a video walkthrough with AI-generated voiceover. Kelu answers questions from your existing docs, wikis, and tickets with citations, on every surface. Different jobs — often used together: Guidde to make how-to videos, Kelu to answer questions across all your docs including the pages that link to those videos.

Feature comparison

Information about Guidde is drawn from Guidde's public product pages.

Feature
Kelu
Guidde
Primary job
Answer questions from your existing docs and knowledge — Q&A assistant with citations
Capture workflows as AI-narrated video walkthroughs
Output
Cited AI answers in chat / widget / bots / helpdesk
Video how-to guides with AI voiceover, screenshots, and captions
How content is created
You already have docs — Kelu indexes them
Browser extension records your clicks, Guidde generates the video
Answer surface
Widget, Slack, Discord, Teams, MCP, browser extension, helpdesk
Videos shared via link or embedded in help pages
Q&A over your knowledge
Yes — RAG with citations, abstention, hybrid retrieval
Not a Q&A assistant — videos are the primary artefact
Video ingestion
Yes — YouTube connector transcribes and indexes video
Native — video is the output format
Source connectors
25: websites, GitHub (repos, issues, PRs, discussions), Notion, Confluence, Google Drive, OneDrive, Zendesk, Jira, Jira Service Management, Linear, Salesforce (objects and cases), Slack, Discord, Discourse, Stack Overflow, YouTube, OpenAPI, S3, helpdesk tickets, files, curated Q&A
Videos recorded in Guidde; can embed in Confluence, Notion, Zendesk
Free tier
Yes — 100 questions/month, no credit card
Yes — limited-video free tier

Where Kelu focuses differently

Different formats, complementary tools

Guidde is best at 'capture how I did this and turn it into a video'. Kelu is best at 'answer questions from all our documented processes and docs, with citations, everywhere users ask'. Many teams use Guidde to author video walkthroughs (which get embedded in Confluence / Notion / Zendesk) and then index those pages into Kelu so the video content becomes answerable Q&A.

Video as a source, not just a destination

Kelu's YouTube connector transcribes and indexes video content — so a Guidde-produced video published to YouTube becomes searchable, retrievable, and citable. Public Guidde playlists can be indexed the same way.

Every chat surface, one knowledge base

Kelu answers on your docs widget, in Slack / Discord / Teams bots, in your helpdesk (Support Ticket AI), and inside AI IDEs (MCP). Guidde produces videos; Kelu's chat is where users ask 'is there a video that shows this?' and get a linked answer.

Grounded RAG, not just video search

Kelu generates cited answers with an abstention gate for low confidence — a full RAG pipeline that reasons across docs, wikis, tickets, and (via the YouTube connector) videos. Guidde's search finds the right video; Kelu generates a chat answer that could span several docs plus a linked video.

Frequently asked questions

Do I need to choose between Guidde and Kelu?

Usually not. Guidde is for authoring video walkthroughs; Kelu is for answering questions across all your docs (including pages that embed those videos). Many teams use both: Guidde to make the video, Kelu to make sure it's findable in every channel.

Can Kelu index Guidde-produced videos?

Yes — via the YouTube connector for public videos, or via the file connector if you export the transcript. Once indexed, video content becomes retrievable and citable like any other source.

Does Guidde answer questions like Kelu does?

Guidde produces video walkthroughs; the primary artefact is the video, not a chat assistant. Its search finds the right video; Kelu is the chat assistant that surfaces relevant videos alongside written docs.

How does pricing compare?

Both have free tiers. Kelu: Free (100 questions/mo), Pro $99/mo (1,000 questions, 5 KBs), Enterprise custom. Guidde is priced per authoring seat with per-video limits on free / paid tiers — different unit.

Which should I start with?

If you need video walkthroughs, Guidde. If you have docs and they're not answering questions, Kelu. Most mature teams end up using both.

See for yourself

Connect your docs and get your first AI-powered answer in under 5 minutes. No credit card required.