Comparison

Kelu vs Guidde

Last reviewed:

Guidde captures a workflow in your browser, desktop or phone and turns it into a video guide with AI voiceover, captions and a step-by-step doc. On its Enterprise plan, Guidde Ask answers questions from your guiddes with cited steps. Kelu answers questions with citations from your existing docs, wikis, tickets and videos, on every surface. Different jobs that can work together: Guidde to make how-to videos, Kelu to answer across all your docs, including the pages that embed those videos.

Short answer

Choose Guidde if you need to make how-to videos fast, with AI voiceover and captions, and want cited answers from that video library. Choose Kelu if you already have docs, wikis, tickets or videos and want cited answers from all of them in your widget, Slack, Teams, MCP and helpdesk. The two can work together.

Feature comparison

Guidde facts come from Guidde's own home, pricing, Guidde Ask and Broadcast pages.

Feature
Kelu
Guidde
Primary job
Answer questions from your existing docs and knowledge: Q&A assistant with citations
Capture workflows as AI-narrated video walkthroughs
Output
Cited AI answers in chat / widget / bots / helpdesk
Video guides with AI voiceover, captions and screenshots; export to MP4, PPT or PDF
How content is created
You already have docs: Kelu indexes them
Browser extension, desktop or mobile capture; can also turn PDFs, slides and docs into video
Answer surface
Widget, Slack, Teams, MCP, helpdesk, form deflector
Shared links and embeds; Guidde Ask in Guidde, inside other apps (Broadcast add-on) and over MCP
Q&A over your knowledge
Yes: RAG with citations, abstention and hybrid retrieval, across all your sources
Guidde Ask (Enterprise): cited answers from your guiddes only; says so when the library can't answer
Video ingestion
Yes: the YouTube connector indexes the transcripts (captions) of a channel or chosen playlists, with timestamps
Native: video is the output format
Source connectors
24: websites, GitHub (repos, issues, PRs, discussions), Notion, Confluence, Google Drive, OneDrive, Zendesk, Jira, Jira Service Management, Linear, Salesforce Knowledge articles, Salesforce Cases, Discourse, Stack Overflow, YouTube, OpenAPI, S3, Zendesk tickets, files, curated Q&A
Answers come from your guiddes. Listed integrations include Slack, Zendesk, Freshdesk, Confluence, Google Drive, OneDrive, SharePoint, Salesforce and ServiceNow
Pricing
Free / Pro $99/month ($79 billed yearly, 10 team members) / Enterprise custom
Per creator: Pro $29/month ($19 yearly), Business $59 ($39 yearly), Enterprise custom; viewers are free
Free tier
Yes: 100 questions/month, no credit card
Yes: up to 25 how-to videos, web capture
Sources, checked October 29, 2026: Guidde home page · Guidde pricing · Guidde Ask · Guidde Broadcast

Where Kelu focuses differently

Different formats, complementary tools

Guidde is best at "capture how I did this and turn it into a video". Kelu is best at "answer questions from all our docs and processes, with citations, wherever people ask". You can use Guidde to author video walkthroughs, embed them in Confluence, Notion or your help center, and then index those pages into Kelu so the content becomes answerable.

Video as a source, not just a destination

Kelu's YouTube connector indexes the transcripts (captions) of a channel or the playlists you pick, split into timestamped sections. So a Guidde video you export and publish to YouTube becomes searchable, retrievable and citable next to your written docs.

Every chat surface, one knowledge base

Kelu answers on your docs widget, in Slack and Teams bots, in your helpdesk (Support Ticket AI) and inside AI tools over MCP. Ask "is there a video that shows this?" and the answer can link the video alongside the written steps.

Answers across all your content

Guidde Ask answers from your Guidde library only. Kelu's answers can combine docs, wikis, tickets and video transcripts in one cited reply, and when none of them cover the question, it says it doesn't know and shows no citations.

Got questions?

Frequently asked questions

Do I need to choose between Guidde and Kelu?

Usually not. Guidde is for making video walkthroughs; Kelu is for answering questions across all your docs, including the pages that embed those videos. You can use both: Guidde to make the video, Kelu to make it findable on every channel.

Can Kelu index Guidde-produced videos?

Yes, if they are on YouTube: the YouTube connector indexes the transcripts of a channel or chosen playlists. You can also index the pages where you embed the videos, or upload an exported PDF as a file. Once indexed, the content is retrievable and citable like any other source.

Does Guidde answer questions like Kelu does?

On its Enterprise plan, Guidde Ask answers questions from your guiddes, cites the exact step, and says so when the library can't answer. It answers from Guidde content only. Kelu answers from all your sources: docs sites, wikis, tickets, repos and video transcripts.

How does pricing compare?

Guidde prices per creator: Free (up to 25 videos), Pro at $29 a month per creator ($19 billed yearly), Business at $59 ($39 billed yearly) and Enterprise custom; viewers don't need a paid seat. Kelu: Free (100 questions a month), Pro at $99 a month or $79 billed yearly (1,000 questions, 5 knowledge bases, 10 team members) and Enterprise custom. The units differ.

Which should I start with?

If you need video walkthroughs, start with Guidde. If you have docs and people can't get answers from them, start with Kelu.

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